Sui
Rebranding a cutting edge blockchain experience
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Our ongoing collaboration with Sui, a high-performance decentralized blockchain platform, has grown into one of our most rewarding and creatively diverse partnerships. From crafting the core brand identity to developing sub-brands, events, and marketing experiences, we’ve had the opportunity to shape how Sui presents itself to a rapidly evolving Web3 audience.
The foundation of our work began with the design of Sui’s main brand, an identity that reflects clarity, technical precision, and future-facing innovation. From there, we expanded into a range of projects across the Sui ecosystem, including visual direction, brand assets, motion graphics, web design, and development.
What makes this partnership unique is the trust and creative freedom we’ve built with the Sui team. Each new project challenges us to explore new visual territory while staying aligned with the principles of accessibility, scalability, and innovation that define Sui’s mission.
Together, we've built a system that’s not only technically robust but also emotionally resonant, a brand and platform that continues to grow, evolve, and inspire.
Industry
Web3
Team
Philipp Thelen
Sofija Stojinović
Aleksei Iakovlev
Domagoj Štrok
Marko Purać
Petar Matić
What we did
Brand Identity
Website design
Motion Graphics