Fanvue

Fanvue is a next-generation platform reshaping the creator economy through the use of AI. Built to give creators more power, control, and earning potential, Fanvue leverages cutting-edge technology to help users connect with their audience, grow their presence, and monetize their content in ways that haven’t been possible before.

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We were brought in to lead a complete visual overhaul of the brand, to redefine Fanvue’s identity to better reflect its ambition, energy, and forward-thinking approach. At the center of this transformation is a bold new logo that merges the letter “F” with visual cues inspired by AI and the future: a slanted, dynamic form paired with a star-like shape to suggest innovation, momentum, and possibility.

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The brand’s primary color, a vibrant, electric green, was chosen for its visual impact and symbolic weight. It’s a color tied to money, growth, and optimism, all of which are core to Fanvue’s promise to creators. Beyond aesthetics, the green functions as a powerful highlighter within the UI and across brand materials, bringing clarity and focus to key messages.

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The new identity is built to stand out in a crowded creator landscape, to be memorable, scalable, and unmistakably modern. As Fanvue continues to push the boundaries of what’s possible for digital creators, we’re proud to have created a brand that does the same